Absa has noted a 25% year-on-year increase in online transaction volumes in South Africa.

As e-commerce continues to thrive, Absa has noted a 25% year-on-year increase in online transaction volumes in South Africa. Digital wallet usage is also expected especially among Absa South African customers who use Apply Pay, Google Pay and Samsung Pay and who stand to gain 100% Rewards cashback over this period.

For businesses, this presents an opportunity to refine digital strategies and focus on high-value offerings. Retailers with an online presence are set to benefit, but only if they prepare for the upcoming surge.

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